✦  Content Strategy & Editorial Storytelling



I help organizations bridge the gap between GA4 data and audience-centered brand growth. By combining SEO strategy with editorial storytelling, I’ve helped brands increase organic engagement by 82%+ within 12 months.


  • Featured by The Ohio State University • Recommended by AMA Columbus leadership

✦ What I Do

Content Strategy


Clarifying messaging and content direction to help organizations communicate with purpose.

Editorial Storytelling


Writing interviews, essays, and features that create connection.

Semantic Search & GEO Strategy


Developing SEO content that aligns with audience intent and discoverability.

Marketing & Communications Content


Using AI strategy to scale content while keeping the human perspective front and center.

✦ Project Highlights

Strategic content and technical writing for: Nintendo | Cleveland Clinic | ChoiceLocal (60+ locations) | AutoGrowl | AMA Columbus.

✦ Featured Writing

The Window 

Published through The Ohio State University


Objective:  Explore resilience and perspective through personal storytelling
Approach:  Narrative-driven editorial writing designed to create emotional connection

Read the Article

✦ Selected Writing Samples

A selection of interviews, essays, and marketing content that reflects both my storytelling approach and strategic thinking.

View Writing Samples

✦ About Mark

Mark Mandelbaum is a Content Strategist and Copywriter featured by The Ohio State University. I focus on SEO-driven growth and mission-centered narratives and mission-centered narratives for global brands and non-profits alike.

Read More

✦ How I Approach Content Strategy


Great content starts with understanding people.


  • Audience-first thinking
  • Clear messaging
  • Purpose-driven storytelling
  • Learning from every project to refine what works and improve results
  • Data-Backed Iteration: Using GA4 performance insights and tracked engagement events (3,000+) to refine content direction and improve ROI


✦ Let's Connect

I’m currently open to content strategy and marketing communications opportunities.
Let’s connect.


👉 Connect on LinkedIn

👉 mark@inspirethrivesurvive.com

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