Mark Mandelbaum
✦ Marketing Communications & Content Strategist
I help organizations connect with their audience and grow their digital presence. By combining clear storytelling with data-driven strategy, I’ve helped professional organizations like the American Marketing Association (Columbus Chapter) and various marketing agencies increase their organic engagement and search visibility. I specialize in turning complex information into simple, high-impact narratives that drive results.
✦ Strategic Collaborations
✦ Strategy & Services
Content Strategy
I clarify messaging and direction to ensure every piece of content serves a specific goal.
Editorial Storytelling
I write interviews and essays that build genuine connection through purposeful narrative.
Search Visibility & SEO
Using GA4 performance insights and data to refine content direction and improve ROI.
Marketing & Communications
Leveraging AI tools to scale production workflows while maintaining brand voice and editorial accuracy.
✦ Project Highlights
Brand Strategy & Growth | Inspire, Thrive, Survive
- Built a dedicated platform focused on resilience and strategy, achieving an 82% increase in organic engagement through data-backed content iteration and performance tracking.
SEO Analysis & Content Development | AutoGrowl & ChoiceLocal
- Managed SEO reporting and technical analysis for 60+ regional locations. Developed and authored 20+ high-ranking articles per month to directly increase search visibility and organic traffic for automotive dealerships.
Content Operations | AMA Columbus
- Oversaw five years of end-to-end editorial and WordPress operations for a leading professional marketing organization, ensuring brand consistency and long-term platform stability.
✦ Featured Writing
The Window
Published through The Ohio State University
Objective: Explore resilience and perspective through personal storytelling
Approach: Narrative-driven editorial writing designed to create emotional connection
✦ Let's Talk Strategy
I’m currently looking for my next challenge in content strategy or marketing communications. Whether you’re trying to make sense of your GA4 data, scaling a high-volume content engine, or just need to tell a better story, I’d love to hear from you. I’m based in Columbus, but ready to work wherever the right project takes me.
Alata
Alice
Open Sans
Noto Sans
Bebas Neue
Great Vibes
Rock Salt
Exo
Belgrano
Overlock
Cinzel
Indie Flower
Staatliches
Roboto Slab
Lato
Noto Serif
Open Sans
Montserrat
Ubuntu
Rubik
Delius
Amiri
Montserrat