Mark Mandelbaum
✦ Marketing Communications & Content Strategist
I bridge the gap between complex data and connection. Whether managing 60+ regional SEO accounts or writing narrative features for The Ohio State University, I focus on turning technical insights into high-impact narratives that drive results. I’ve helped organizations like the American Marketing Association (Columbus) and various marketing agencies scale their organic engagement and search visibility by prioritizing intent over filler.
✦ Strategic Collaborations
✦ Strategy & Services
Content Strategy
I cut through the noise to ensure every asset has a measurable objective, shifting content from 'filler' to a strategic tool.
Editorial Storytelling
I write interviews and essays that build genuine connection through purposeful narrative.
Search Visibility & SEO
Using GA4 performance insights and data to refine content direction and improve ROI.
Marketing & Communications
Utilizing AI tools to scale production workflows while maintaining brand voice and editorial accuracy.
✦ Project Highlights
Brand Strategy & Growth | Inspire, Thrive, Survive
- Built a dedicated platform focused on resilience and strategy, achieving an 82% increase in organic engagement through data-backed content iteration and performance tracking.
SEO Analysis & Content Development | AutoGrowl & ChoiceLocal
- Managed SEO reporting and technical analysis for 60+ regional locations. Developed and authored 20+ high-ranking articles per month to directly increase search visibility and organic traffic for automotive dealerships.
Content Operations | AMA Columbus
- Directed five years of editorial and platform operations for a leading professional marketing organization, ensuring brand consistency and long-term platform stability.
✦ Featured Writing
The Window
Published through The Ohio State University
- Explore resilience and perspective through personal storytelling
- Narrative-driven editorial writing designed to create emotional connection
✦ Let's Talk Strategy
I’m currently looking for my next challenge in content strategy or marketing communications. Whether you’re trying to make sense of your GA4 data, scaling a high-volume content engine, or just need to tell a better story, I’d love to hear from you. I’m based in Columbus, but ready to drive impact wherever the right project takes me.
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